Here are a few tried-and-true suggestions for increasing customer retention:
Make it easy for customers to get in touch with you: One of the most common reasons for a consumer to abandon a brand in favor of another is a poor customer experience.
Examine your web presence: Is your website and social media sites up to date and informative? And that's where consumers go first when they need information or assistance.
Use social media to connect with your customers: You will communicate with your customers on a more intimate level this way. Customers would be more likely to stay loyal if they are informed about what is going on with your business.
