Glossary

Your go-to resource for acronyms, jargons, terminology, and useful words for product and customer experience teams.

Contents

Feature Requests

What are feature requests?

Feature requests are suggestions made by users, customers, or stakeholders for new functionalities or improvements to an existing product or service. They are typically submitted to product teams for consideration during future updates or development cycles, providing a way for businesses to align their offerings with user needs and preferences.

Why are feature requests important?

Feature requests are important because they help businesses gather direct feedback from users and understand what improvements or new features are most desired. By addressing these requests, companies can enhance customer satisfaction, increase user engagement, and stay competitive in the market by delivering products that better meet user needs.

How are feature requests typically submitted?

Feature requests can be submitted through various channels, including:

  • Customer support tickets: Users report desired features to the support team.
  • Feedback forms or surveys: Businesses solicit feature suggestions from their user base.
  • Product forums or communities: Users can submit and vote on feature ideas in online communities.
  • Email or direct communication: Customers send requests directly to product teams via email or other communication channels.

How do companies prioritize feature requests?

Companies typically prioritize feature requests based on several factors:

  • Impact on users: Features that solve widespread or critical user problems are often prioritized.
  • Business goals: Requests that align with the company’s strategic objectives or growth plans may receive higher priority.
  • Development resources: The feasibility of implementing the request, including available resources and technical complexity, plays a key role.
  • Customer demand: Popular requests, as indicated by high volumes of feedback or votes, are often given more attention.

What are the common challenges in handling feature requests?

  • Balancing requests: Managing competing priorities between what different users or customer segments want can be difficult.
  • Resource constraints: Limited development capacity may delay the implementation of requested features.
  • Scope creep: Feature requests can lead to scope expansion, which may complicate the project and cause delays in delivery.
  • Misalignment with vision: Some feature requests may not align with the company’s long-term product vision, even if they are popular among users.

How do companies gather feedback on feature requests?

Companies gather feedback on feature requests through:

  • User voting systems: Some platforms allow users to vote on submitted feature ideas, helping product teams identify high-demand features.
  • Customer interviews: In-depth interviews provide qualitative insights into why certain features are requested and how they would be used.
  • Beta testing or focus groups: Testing new features with a select group of users before a full release helps gather specific feedback on usability and relevance.

How can users increase the chances of their feature requests being considered?

Users can increase the chances of their feature requests being considered by:

  • Providing clear use cases: Explaining how the feature will solve a problem or improve the user experience adds context and helps product teams understand its value.
  • Highlighting the benefits: Describing how the feature will benefit both the user and the company can make the request more compelling.
  • Supporting the request with data: Sharing feedback from other users or providing metrics that show the potential impact of the feature can strengthen the case.
  • Being concise and specific: Submitting well-structured and clear feature requests makes it easier for product teams to evaluate them.

What tools do companies use to manage feature requests?

Companies use various tools to manage feature requests, including:

  • Product management platforms: Tools like Jira or Aha! allow teams to track, prioritize, and manage feature requests alongside their development roadmaps.
  • Feedback portals: Platforms such as Canny or UserVoice allow users to submit and vote on feature ideas, helping businesses gather customer input.
  • Internal databases or spreadsheets: Some companies use simpler solutions like databases or spreadsheets to log and track feature requests before integrating them into the product roadmap.